Three Critical Aspects Of Sign Design To Consider

Ordering signs for your small business for the first time can seem like a monumental undertaking, so it's generally a good idea to start small. However, thinking carefully about the basics before you get started can help ensure maximum success with a minimum number of false starts. Here are three ideas on critical design aspects to consider for your first signs. 1. Color scheme Is your company's style bold and bright or restrained and elegant? [Read More]

Professional, Highly-Visable Signage For Better Promotions

Every business has to start somewhere, but some fresh businesses can get downright sloppy. Unless you're appealing to a specific crowd that you can prove with a research study in your area, there's no reason to advertise your business on cardboard panels with markers. Printed letters are more uniform and easier to understand, but there's a right and wrong way to use organized lettering. To keep your business appearance at a high level as you maintain a budget, consider a few signage and information board tips. [Read More]

Surviving Trade Shows On A Budget

If your company is in an industry that relies on trade shows to promote goods and find new customers, you know that you can't skip too many shows to save money. But if you're on a budget, those shows can get expensive fast. Planning carefully is key, but it's not just the hotel reservations and food per diems you need to think about. Certain aspects of preparing for the trade show can also help save you money. [Read More]

First Trade Show? 3 Strategies For Marketing Your Start Up

Presenting your company to the biggest and brightest minds in your industry is the perfect way to get your startup noticed, and you can't wait to start seeing those new leads rolling in as your build consumer interest in your products. However, you can't help but feel as though there's more you should be doing to build anticipation than just sending out email blasts and constantly posting on social media. As you prep for your big event, use these tips to get your brand in a position to get the most returns on your investment. [Read More]